{"id":149380,"date":"2022-10-23T23:53:25","date_gmt":"2022-10-23T16:53:25","guid":{"rendered":"https:\/\/nawacita.co\/?p=149380"},"modified":"2022-10-24T17:56:57","modified_gmt":"2022-10-24T10:56:57","slug":"gandeng-komunitas-vespa-kedai-prapto-luncurkan-produk-kopi-kemasan","status":"publish","type":"post","link":"https:\/\/nawacita.co\/index.php\/2022\/10\/23\/gandeng-komunitas-vespa-kedai-prapto-luncurkan-produk-kopi-kemasan\/","title":{"rendered":"Gandeng Komunitas Vespa Kedai Prapto Luncurkan Produk Kopi Kemasan"},"content":{"rendered":"

Sidoarjo, Nawacita<\/b> <\/span>– Gandeng Komunitas Vespa Kedai Prapto (Prapatan Tong) meluncurkan produk kopi kemasan siap minum atau ready to drink (RTD) Kopi Prapto Kopi Kasar Surabaya, menjadikan brand tersebut sebagai coffee chain.<\/span><\/p>\n

Co-Founder Kopi Prapto Marsedo Dendy mengatakan peluncuran Kopi Prapto\u00a0 <\/span>merupakan bentuk komitmen perusahaannya dalam melakukan inovasi dan pengembangan produk untuk memenuhi kebutuhan masyarakat akan kopi berkualitas.<\/span><\/p>\n

“Kopi Prapto selalu membuat produk yang enak untuk diminum setiap hari. Maka dari itu kami bangga mengatakan Kopi Prapto dibuat dengan 100 persen kopi murni, dengan biji kopi pilihan Indonesia,” kata Dendy saat peluncuran Kopi Prapto di Kedai Prapto Aloha Minggu (23\/10\/2022).<\/span><\/p>\n

\"\"<\/a>
Komunitas HIV (Hype In Vespa) di Kedai Prapto (23\/10\/22)<\/figcaption><\/figure>\n

Dendy menambahkan, Kopi Prapto\u00a0 <\/span>merupakan salah satu cara perusahaan untuk meraih pangsa pasar yang lebih besar. Oleh karena itu, kata dia, produk tersebut akan diluncurkan di supermarket, minimarket, dan e-commerce.<\/span><\/p>\n

Kopi Prapto menyasar target konsumen yang berbeda baik dari segi umur, selera, dan gaya hidup.<\/span><\/p>\n

“Di sini kita melihat bahwa ada peluang yang masih bisa kita kembangkan. Jadi kita mau berusaha masuk untuk yang kopi RTD. Target pasarnya adalah peminum kopi usia 18 sampai 35 tahun di mana mereka cukup aktif baik dia kuliah atau bekerja, biar kita bisa menjadi kopi yang setia setiap saat buat mereka,” jelas Head of Marketing Kopi Prapto Merry Putri Dewani.<\/span><\/p>\n

\"\"<\/a>
Penampilan Lantai Dua di kedai Prapto<\/figcaption><\/figure>\n

Dalam menghadapi persaingan yang sangat ketat di pasar kopi RTD, Kopi Prapto sudah menciptakan strategi khusus agar Kopi Prapto\u00a0 <\/span>bisa melekat dengan cepat di hati konsumen, salah satunya dengan menggaet komunitas Vespa.<\/span><\/p>\n

Saat ini, Kopi Prapto hadir dengan dua varian. Pertama, ada Kopi Prapto Kasar metode gerinding secara kasar,\u00a0 <\/span>Kedua Kopi Halus Robusta. <\/span><\/p>\n

Peluncuran Kopi Prapto di meriahkan DJ dan band Reagge Lantai Dua, yang kiprahnya sudah di kenal oleh komunitas Vespa. Rgo<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Sidoarjo, Nawacita – Gandeng Komunitas Vespa Kedai Prapto (Prapatan Tong) meluncurkan produk kopi kemasan siap minum atau ready to drink (RTD) Kopi Prapto Kopi Kasar Surabaya, menjadikan brand tersebut sebagai coffee chain. Co-Founder Kopi Prapto Marsedo Dendy mengatakan peluncuran Kopi Prapto\u00a0 merupakan bentuk komitmen perusahaannya dalam melakukan inovasi dan pengembangan produk untuk memenuhi kebutuhan masyarakat […]<\/p>\n","protected":false},"author":1,"featured_media":149471,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[37237,48510,48512,32921,48513,48511],"class_list":{"0":"post-149380","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ekonomi-dan-bisnis","8":"tag-kopi-kasar-surabaya","9":"tag-kopi-kemasan","10":"tag-kopi-prapto","11":"tag-peluncuran-produk","12":"tag-peluncuran-produk-kopi","13":"tag-rtd"},"yoast_head":"\nGandeng Komunitas Vespa Kedai Prapto Luncurkan Produk Kopi Kemasan - Nawacita<\/title>\n<meta name=\"description\" content=\"kopi kemasan siap minum atau ready to drink (RTD) Kopi Prapto Kopi Kasar Surabaya\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nawacita.co\/index.php\/2022\/10\/23\/gandeng-komunitas-vespa-kedai-prapto-luncurkan-produk-kopi-kemasan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gandeng Komunitas Vespa Kedai Prapto Luncurkan Produk Kopi Kemasan - 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