{"id":142627,"date":"2022-08-11T16:15:43","date_gmt":"2022-08-11T09:15:43","guid":{"rendered":"https:\/\/nawacita.co\/?p=142627"},"modified":"2022-08-11T16:15:44","modified_gmt":"2022-08-11T09:15:44","slug":"google-dan-kemenkop-luncurkan-program-pelatihan-umkm-di-10-provinsi","status":"publish","type":"post","link":"https:\/\/nawacita.co\/index.php\/2022\/08\/11\/google-dan-kemenkop-luncurkan-program-pelatihan-umkm-di-10-provinsi\/","title":{"rendered":"Google dan Kemenkop Luncurkan Program Pelatihan UMKM di 10 Provinsi"},"content":{"rendered":"<h1>Google dan Kemenkop Luncurkan Program Pelatihan UMKM di 10 Provinsi<\/h1>\n<p><strong>Jakarta, <a href=\"https:\/\/nawacita.co\">Nawacita<\/a><\/strong> | Google dan Kemenkop luncurkan program pelatihan UMKM di sepuluh provinsi di Indonesia. Program itu diperkirakan akan berjalan hingga akhir 2022.<\/p>\n<p>Program tersebut akan memberikan pelatihan yang dilakukan secara offline. Lalu berbagai modul pelatihan yang disusun berdasarkan program Grow with\u00a0Google\u00a0atau disebut GWG.<\/p>\n<p>Selama enam bulan ke depan, UKM yang bernaung di bawah Kemenkop dapat mendaftar dan mengikuti pelatihan strategi konten dan digital marketing. Mulai dari\u00a0 cara menyiapkan eCommerce, cara agar tetap aman saat online, sampai cara agar bisnis terdaftar dan muncul di Google Search dan Google Maps.<\/p>\n<figure id=\"attachment_142633\" aria-describedby=\"caption-attachment-142633\" style=\"width: 780px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/nawacita.co\/index.php\/2022\/08\/11\/google-dan-kemenkop-luncurkan-program-pelatihan-umkm-di-10-provinsi\/2138413google-2780x390-2\/\" rel=\"attachment wp-att-142633\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-142633 size-full\" src=\"https:\/\/nawacita.co\/wp-content\/uploads\/2022\/08\/2138413google-2780x390-1.jpg\" alt=\"Google\" width=\"780\" height=\"390\" srcset=\"https:\/\/nawacita.co\/wp-content\/uploads\/2022\/08\/2138413google-2780x390-1.jpg 780w, https:\/\/nawacita.co\/wp-content\/uploads\/2022\/08\/2138413google-2780x390-1-300x150.jpg 300w, https:\/\/nawacita.co\/wp-content\/uploads\/2022\/08\/2138413google-2780x390-1-768x384.jpg 768w, https:\/\/nawacita.co\/wp-content\/uploads\/2022\/08\/2138413google-2780x390-1-696x348.jpg 696w\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" \/><\/a><figcaption id=\"caption-attachment-142633\" class=\"wp-caption-text\">Google<\/figcaption><\/figure>\n<p>\u201cPada Hari\u00a0UMKM\u00a0Nasional 2022 ini, senang rasanya kami dapat memperluas program pelatihan kami ke wilayah Jawa Timur, Jawa Barat, Sumatra Barat, Sumatra Utara, dan beberapa provinsi lainnya,\u201d kata Director of Government Relations and Public Policy di Google Indonesia Putri Alam dalam Media Briefing yang digelar secara virtual, Kamis (11\/8). Ia menambahkan, Google memahami kebutuhan usaha kecil di sana untuk mencari pelanggan dan akan bekerja sama dengan Kemenkop.<\/p>\n<p>&#8220;Tujuannya membantu ribuan usaha kecil beralih ke online dan siap menyongsong era perdagangan di masa depan,&#8221; ujar Putri.<\/p>\n<p>Sejak 2015, Google telah melatih lebih dari 2 juta UKM dan telah menjalankan berbagai program bersama sejumlah kementerian, antara lain melatih UKM di wilayah Indonesia Timur (bersama Kemendag), UKM yang berfokus di sektor pariwisata (bersama Kemenpar), UKM yang berorientasi ekspor (bersama Kemenperin), dan Digital Entrepreneurship Academy (bersama Kemenkominfo).<\/p>\n<p><strong>Baca Juga:\u00a0<a href=\"https:\/\/nawacita.co\/index.php\/2022\/08\/11\/ditjen-bea-cukai-buka-klinik-pelatihan-untuk-dukung-umkm\/\">Ditjen Bea Cukai Buka Klinik Pelatihan untuk Dukung UMKM<\/a><\/strong><\/p>\n<p>Hari ini Google juga merilis hasil survei Kantar terhadap 707 pemilik usaha. Sebanyak 44 persen di antaranya merupakan perempuan dan 42 persen lainnya adalah mahasiswa dan pelajar.<\/p>\n<p>Hasilnya, dengan mengingat kembali dampak terhadap pemilik usaha yang mengikuti pelatihan\u00a0Grow with Google\u00a0pada 2021, satu dari tiga UKM mulai berjualan online setelah mengikuti kursus. Lalu satu dari dua UKM berhasil meningkatkan engagement pelanggan setelah menerapkan hasil pembelajaran dari pelatihan Gapura Digital &amp; Women Will. <strong>rpblk<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google dan Kemenkop Luncurkan Program Pelatihan UMKM di 10 Provinsi Jakarta, Nawacita | Google dan Kemenkop luncurkan program pelatihan UMKM di sepuluh provinsi di Indonesia. Program itu diperkirakan akan berjalan hingga akhir 2022. Program tersebut akan memberikan pelatihan yang dilakukan secara offline. Lalu berbagai modul pelatihan yang disusun berdasarkan program Grow with\u00a0Google\u00a0atau disebut GWG. Selama [&hellip;]<\/p>\n","protected":false},"author":1459,"featured_media":142635,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[19085,45066,19075,45067,16317],"class_list":{"0":"post-142627","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ekonomi-dan-bisnis","8":"tag-google","9":"tag-google-dan-kemenkop-luncurkan-program-pelatihan-umkm","10":"tag-kemenkop-ukm","11":"tag-pelatihan-umkm","12":"tag-umkm"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google dan Kemenkop Luncurkan Program Pelatihan UMKM di 10 Provinsi - Nawacita<\/title>\n<meta name=\"description\" content=\"Jakarta, Nawacita | Google dan Kemenkop luncurkan program pelatihan UMKM di sepuluh provinsi di Indonesia. 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